We are looking for a highly qualified professional to fill the position of New Product Manager, you will be part of a cross-functional team and play a key role in developing and innovating new products within the company’s existing lines. You will work closely with R&D, packaging, engineering, marketing, sales and even export departments, providing valuable insights and driving the new product launch strategy.
- Conduct market research and consumer behavior analysis to identify new product opportunities and market trends related to the food industry.
- Manage the new product development process from concept to launch, collaborating with cross-functional teams to ensure products meet customer expectations and company innovation goals.
- Develop strategies for new product launches, including market positioning, target audience segmentation, pricing, and communication, in partnership with the marketing and sales teams.
- Coordinate and conduct market testing and feasibility analyses to assess the potential success of new products.
- Develop a broad knowledge of the competition and the market by monitoring industry trends, competitors’ practices, and consumer demands.
- Collaborate with the production department to ensure the technical feasibility and manufacturing efficiency of new products.
- Maintain a close relationship with suppliers and external partners, seeking strategic partnerships to drive innovation and the development of new products.
- Monitor the performance of newly launched products, analyze the results, and make strategic adjustments when necessary.
- Foster a culture of innovation and creativity within the company, encouraging collaboration and idea sharing among teams.
- Education in a related field such as Food Engineering, Nutrition, Marketing or related field.
- Proven experience in new product management, preferably in the food industry.
- Strong analytical skills and knowledge in market research and consumer behavior.
- Experience in designing new product launch strategies from concept stage to market.
- Excellent communication skills and ability to work in teams with different areas of the company.
- Strategic vision and ability to make decisions based on data and analysis.
- Leadership skills and project management skills.
- Knowledge of food industry regulations will be considered a plus.
- Advanced English will be a plus.
If you are a professional who is passionate about innovation, constantly seeks to overcome challenges, and have a solid background in new product development, this is the perfect opportunity for you to join our team and contribute to the company’s growth and success. We look forward to receiving your application and learning more about your experiences and innovative ideas.